Welcome to the Selective Gardener Catalog where you find Optimara violets, mini violets and all kinds of house plants, fresh from our greenhouses!

Violet orders over $75.- (before shipping) will get a free 6 pouch Optimara Violet Food making 6 gallons of fertilizer!

Shipping during summer months: please note that excessive heat (above 95 might delay your shipment. We will hold your order until we feel it is safe to ship. Also, between July 18 and August.7 there will be no email correspondance via "contact us".  If there are questions about party or wedding packs during that time, please email josh@optimara.com otherwise contact us after August 7th. thank you!


Optimara 4" Violet 3 pack Special - get one extra violet free (AV4A3-SP)


African Violets (plant)

Selected Optimara Varieties   4" pot size, in-bloom 

Violet Of The Month Club

3 New Violets Each Month

Optimara Mini Violets

Cute 2" Optimara Mini-Violets in combo-packs 

SPECIALS (recent)

Limited Time 4" Violet Specials, New Products, and Special Sales and Discounts  

Exotic Foliage & Terrarium Plants

Cool and Colorful foliage: Ferns, Begonia, Kalanchoe, Fittonia & more  

Plant Care Products

Soil, pots, fertilizer and all your plant-care needs, plus Custom limited edition Optimara Ceramics 

African Violet (Leaf)

 Collector Leaves

Local Middle Tennessee Products

Unique items only available for local pick-up or delivery and Plant Sale/Greenhouse Open House information